SUGAR WIRELESS TEETH WHITENING KIT

SMILE LIKE YOU MEAN IT.

Extra-strength whitening. Three LED light modes. One seriously confident smile.

The photo you lean into. The laugh you don't cover. The smile that makes people look twice.

Meet Irresistible Smile by SUGAR — our patented, dentist-developed wireless teeth whitening system, created for people who want noticeably whiter teeth without expensive dental-office whitening appointments.

Coffee stains? Wine stains? Years of discoloration?

Let's give those stains something to worry about.

• Extra-strength whitening formula to target stubborn tooth stains

• Blue, red and dual LED modes in one wireless device

• Designed with sensitive teeth in mind

• 16-minute treatments with automatic shutoff

• Three whitening gel pens for 50+ treatments

• Rechargeable and wireless — no dangling cords

• Professional teeth shade guide to track your progress

• 100% SUGAR satisfaction guarantee

BLUE LIGHT. ZERO MERCY ON STAINS.

EXTRA-STRENGTH WHITENING THAT MEANS BUSINESS.

Coffee. Tea. Red wine. Everyday stains that refuse to take the hint.

Our extra-strength peroxide-based whitening gel works by breaking down stain molecules responsible for tooth discoloration.

SUGAR pairs that formula with blue LED technology, designed to be used alongside the gel during your whitening treatment.

Blue light has been investigated for its ability to accelerate certain peroxide whitening reactions under appropriate conditions. The gel remains the primary whitening ingredient, and the additional effect depends on the formulation and light system.

The goal? Brighter-looking teeth and a smile you're excited to show off.

No complicated routine. No expensive appointment.

Just 16 minutes of SUGAR time.

RED LIGHT. BECAUSE SENSITIVE TEETH DESERVE BETTER.

STRONG WHITENING. COMFORT-MINDED DESIGN.

Ever tried whitening strips and regretted it the second your teeth started zinging?

We hear you.

Sensitive teeth are one of the reasons we created SUGAR.

Our red-light setting draws on photobiomodulation technology, which has been researched in dentistry for applications including dentin hypersensitivity and tissue recovery.

And our customers have shared some pretty incredible experiences.

We've heard from people who previously struggled with whitening sensitivity, customers who noticed improvements in how their gums felt, and even customers whose dentists commented on their smiles.

Those experiences matter to us.

Red-light treatment is not a guarantee against sensitivity, and this particular device has not been clinically established to regenerate enamel or treat gum disease. Individual results vary.

Because whitening should be about feeling confident, not dreading your next session.

DUAL LIGHT. DOUBLE THE LIGHT MODES.

BLUE + RED. TOGETHER.

Why choose between your light settings when you can combine them?

SUGAR's dual mode activates both blue and red LEDs in one treatment.

It's our signature combination setting, bringing both light modes together in the same convenient 16-minute routine.

Three settings. One wireless mouthpiece. Your smile, your routine.

16 MINUTES. YOUR NEW FAVOURITE BEAUTY RITUAL.

You have things to do. We get it.

That's why we made SUGAR ridiculously easy to fit into real life.

1. APPLY.
Apply the extra-strength whitening gel according to the included instructions.

2. SWITCH ON.
Insert your wireless mouthpiece and select your light setting.

3. LET SUGAR WORK.
The automatic timer switches the device off after 16 minutes.

4. SMILE.
Rinse as directed and use your professional shade guide to track changes over time.

No wires attached during treatment. No complicated setup.

Just a little time for yourself.

Follow the supplied treatment schedule. Whitening may cause temporary tooth sensitivity or gum irritation, and results vary.

WHAT MAKES SUGAR SO IRRESISTIBLE?

Patented whitening system
Thoughtfully designed technology for a convenient at-home whitening experience.

Dentist-developed
Developed with professional dental expertise behind the product.

Extra-strength whitening gel
A peroxide-based formula that works to break down stain molecules.

Three LED settings
Blue for your gel-assisted whitening routine, red as a separate light setting, and dual to combine both.

Made with sensitive teeth in mind
Because comfort is part of the experience, not an afterthought.

Wireless and rechargeable
Freedom to whiten without a cord attached to your mouthpiece.

Automatic 16-minute timer
No guessing when your session is finished.

Three whitening gel pens
Enough for 50+ treatments when used as directed.

Professional shade guide
See how your smile changes instead of guessing.

REAL SMILES. REAL SUGAR STORIES.

We've heard it all.

Customers who tried whitening strips and gave up because of sensitivity.

Coffee lovers who thought their stains were permanent.

People who avoided showing their teeth in photos.

And then came the messages.

Brighter smiles. More compliments. Customers feeling confident enough to stop covering their mouths when they laugh.

Some have even told us their dentists noticed the difference.

We don't just love those stories. They're why SUGAR exists.

Explore our customer reviews and before-and-after photos to see individual experiences. Results vary.

LOVE YOUR SMILE. OR YOUR MONEY BACK.

THE 100% SUGAR SATISFACTION GUARANTEE.

We didn't create SUGAR for you to feel maybe about your smile.

We created it for confidence.

Love your SUGAR. Love your results. Or get your money back.

If you're unhappy with your whitening kit, contact us for a full refund under our satisfaction guarantee.

No awkward interrogation. No jumping through hoops. No questions asked.

Because we want you to feel as confident buying SUGAR as you do using it.

EVERYTHING YOUR SMILE NEEDS.

Your SUGAR Wireless Teeth Whitening Kit includes:

• 1 wireless, rechargeable LED whitening mouthpiece

• Blue, red and dual light settings

• 3 extra-strength whitening gel pens

• 50+ treatments when used as directed

• Magnetic USB charging cable

• Professional teeth shade guide

• Step-by-step instructions

One kit. Three light settings. A whole lot of reasons to smile.

CREATED BY A MOTHER AND DAUGHTER. MADE FOR YOUR CONFIDENCE.

SUGAR began in 2022 with a mother, a daughter and a smile worth bringing back.

We believed beauty should be about more than looking good.

It should make you feel good, too.

Today, SUGAR is a mother-daughter beauty brand built around confidence, connection and showing up as yourself.

Not hiding your smile.

Not shrinking yourself.

Not waiting for some imaginary perfect moment to feel beautiful.

Beauty with Purpose. Confidence with a little attitude.

YOUR SMILE DESERVES ITS MAIN-CHARACTER MOMENT.

The close-up photo.

The first date.

The big presentation.

The laugh you don't cover.

SMILE LIKE YOU MEAN IT.

Your SUGAR whitening ritual starts here.

IRRESISTIBLY SWEET. DANGEROUSLY CONFIDENT.

INGREDIENTS

Urea Peroxide, Glycerin, Propylene Glycol, Aqua, Carbomer, Potassium Nitrate, Cellulose Gum, PVP, Menthol, Sodium Hydroxide.

Refer to your current gel packaging for the complete ingredient list.